THE CONSUMER GOODS FORUM

Beth recently protagonized an advertising campaign in English for TrueCode, a groundbreaking new technology developed by the Consumer Goods Forum www.theconsumergoodsforum.com. The shoot took place in Tarragona and was produced by Millennials Films. https://millennialsfilms.com

The CGF is an ethically driven multinational which is committed to making positive change in the food industry. End-to-End Value Chain & Standards director Ruediger Hagedorn is passionate about developing digital solutions for food supply chains, helping retailers, manufacturers and service providers to achieve greater transparency. Sharing knowledge via TrueCode will allow everyone involved in the supply chain, including the consumer, to make well-informed and ethical choices, helping to combat problems such as deforestation, child labour, animal cruelty and pollution.

Beth is thrilled to collaborate with the CGF. “It is wonderful to be promoting technology which will change the world for the better. I am so inspired by the work the company is doing and feel proud to represent such a great cause.”